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Framework is a podcast about the process of researching, planning and building that goes into bringing a product to market.

If you’d like to hear someone else’s product story on Framework — or tell your own — we’d love to hear from you.

Framework is hosted by Rob Hayes and Tom Creighton, ©2023. We’re a proud member of the Spec Network.



Kotn / Ordinary Supply

Ben Sehl is a co-founder of Kotn, an apparel company that creates premium essentials, with a portion of proceeds funding social and environmental impact projects for their partners. Having started with a simple, soft, plain white t-shirt 5 years ago, Kotn now has a full range of clothing for men and women. Ben is also the co-founder of Ordinary Supply, a promotional merchandise company where they’ve applied many of the same principles learned at Kotn to create “swag” that people will actually want to wear. At his companies, Ben leads the growth, digital, and customer experience efforts.