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Framework is a podcast about the process of researching, planning and building that goes into bringing a product to market.

If you’d like to hear someone else’s product story on Framework — or tell your own — we’d love to hear from you.

Framework is hosted by Rob Hayes and Tom Creighton, ©2024. We’re a proud member of the Spec Network.

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Alisha
Kassam

Side × Side Collective

Alisha Kassam is the founder of Side by Side Collective, a not-for-profit that’s effecting change within the technology industry in Toronto by providing women with goal-oriented mentorship and support. Alisha is especially interested in how design can be used as a tool to create social and organizational change. She’s currently a Senior Design Strategist at Shopify and a UX Research instructor and course developer at York University.